Through regular updates of equipment, the introduction of popular games, and optimization of layout and marketing strategies, arcades can increase revenue by 20% to 30%.
Choosing Popular Game Types
Racing arcade games have a single game price of $1 to $2, with an average monthly income of $300 to $500, accounting for 15% to 20% of total revenue.
Shooting arcade games have a single game price of $1 to $2, with a monthly income of $200 to $400, accounting for 10% to 15% of total revenue. Shooting games have low maintenance costs, long lifespan, and high long-term return rates.
Fighting arcade games have a single game price of about $1, with an average monthly income of $150 to $300, accounting for 8% to 12% of total revenue. Despite low single-game revenue, high player retention ensures stable return rates.
Music arcade games have a single game price of $1 to $2, with a monthly income of $250 to $400, accounting for 12% to 18% of total revenue. Music games are highly interactive, attracting players of different age groups. Although initial purchase costs are high, short update cycles ensure stable long-term revenue.
| Game Type | Single Game Price Range ($) | Average Monthly Income Range ($) | Percentage of Total Revenue |
|---|---|---|---|
| Racing Arcade | 1 – 2 | 300 – 500 | 15% – 20% |
| Shooting Arcade | 1 – 2 | 200 – 400 | 10% – 15% |
| Fighting Arcade | 1 | 150 – 300 | 8% – 12% |
| Music Arcade | 1 – 2 | 250 – 400 | 12% – 18% |
Analyzing Target Audience Preferences
Young people (18-25 years old) prefer shooting and fighting games. Shooting games have a single game price of $1 to $2, with a monthly income of $200 to $400, accounting for 10% to 15% of total revenue. Fighting games have a single game price of $1, with a monthly income of $150 to $300, accounting for 8% to 12% of total revenue.
Middle-aged people (25-40 years old) prefer racing and music games. Racing games have a single game price of $1 to $2, with a monthly income of $300 to $500, accounting for 15% to 20% of total revenue. Music games have a single game price of $1 to $2, with a monthly income of $250 to $400, accounting for 12% to 18% of total revenue.
Family users prefer puzzle and sports simulation games. Puzzle games have a single game price of $0.5 to $1, with a monthly income of $100 to $200, accounting for 5% to 8% of total revenue. Sports simulation games have a single game price of $1 to $2, with a monthly income of $150 to $300, accounting for 8% to 12% of total revenue.
| Target Audience | Game Type | Single Game Price Range ($) | Average Monthly Income Range ($) | Percentage of Total Revenue |
|---|---|---|---|---|
| Young People (18-25) | Shooting Games | 1 – 2 | 200 – 400 | 10% – 15% |
| Fighting Games | 1 | 150 – 300 | 8% – 12% | |
| Middle-aged People (25-40) | Racing Games | 1 – 2 | 300 – 500 | 15% – 20% |
| Music Games | 1 – 2 | 250 – 400 | 12% – 18% | |
| Family Users | Puzzle Games | 0.5 – 1 | 100 – 200 | 5% – 8% |
| Sports Simulation Games | 1 – 2 | 150 – 300 | 8% – 12% |
Regularly Updating Game Equipment
New equipment introduction cycles are every 6 to 12 months, bringing a revenue increase of 20% to 30%. After a large arcade introduced the latest racing arcade game, monthly income increased from $4000 to $5000, an increase of 25%.
Updating equipment requires consideration of costs and return rates. A high-quality music arcade game requires an initial investment of $5000, with a monthly income of $600, breaking even in less than a year. Puzzle game equipment requires an initial investment of $2000, with a monthly income of $200, having a longer return cycle.
Regular updates can extend equipment lifespan and reduce maintenance costs. Regularly replacing shooting game parts and upgrading software can extend equipment lifespan by 50% and reduce maintenance costs by 30%.
| Game Type | Initial Investment Cost ($) | Average Monthly Income ($) | Update Cycle (Months) | Revenue Increase Percentage |
|---|---|---|---|---|
| Racing Arcade | 3000 | 500 | 6 – 12 | 25% |
| Shooting Arcade | 2000 | 400 | 6 – 12 | 15% – 20% |
| Fighting Arcade | 1500 | 300 | 6 – 12 | 10% – 15% |
| Music Arcade | 5000 | 600 | 6 – 12 | 20% – 25% |
